The social responsibility project realized by Sosyalben Foundation and Ece Çiftçi with the motto “Every child has the right to play” marks an impressive journey. This project is an important step for humanity, aiming to bring hope and happiness to children in disadvantaged regions. As Cemer family, we are proud to be a part of this beautiful project and it gives us great pleasure to come together with these children and see the light in their eyes. Defending the right of every child to have equal opportunities means contributing to a fairer and more respectful society. By establishing hope parks, we offer these children not only the opportunity to play, but also the hope of realizing their dreams. As Cemer family, we believe that every dream dreamed with hope will come true one day. We will continue to work for a fairer and brighter world by replacing despair with hope.
The social responsibility project realized by Sosyalben Foundation and Ece Çiftçi with the motto “Every child has the right to play” marks an impressive journey. This project is an important step for humanity, aiming to bring hope and happiness to children in disadvantaged regions. As the Cemer family, we are proud to be a part of this beautiful project and it gives us great pleasure to come together with these children and see the light in their eyes. We implemented the UMUT TIRI Project, which delivers psychosocial support through SosyalBen workshops led by Ece Çiftçi and Sosyalben, in order to help earthquake-affected children heal their trauma processes through play and contribute to their readjustment processes. For children affected by the earthquake, play is not only a fun activity but also an important tool in trauma management. This is precisely why UMUT TIRI helps children to support their emotional well-being and find their strength again. We aim to alleviate the trauma experienced by our children, support their recovery and provide them with a positive environment.
With the awareness of being a pioneer in the sector with the slogan “Dreams Come True”, the “International Design Competitions from Dream to Reality”, which we have been organizing with the University of Economics since 2014, is a step that reflects the importance we attach to creativity, innovation and socially sensitive designs as Cemer. With these competitions, we aim to increase the interest of industrial designers in the sector in cooperation with universities, to enrich the world of design and to offer a better environment for children by changing the habits brought by urban life. Our aim is to encourage designs that are not only aesthetically pleasing, but also functional and have the potential to improve the quality of life of society. It is a great priority for us to support designs that give children a breath of fresh air in a busy urban environment, encourage social interaction and revitalize living spaces. With our confidence in the talents and visions of the design world, which we bring together through these competitions, we carry forward the transformation of “Dreams Come True”. Helping designers turn their ideas into reality contributes to the construction of more livable cities in the future. As Cemer, we would like to emphasize that our aim in organizing these competitions is both to inspire designers and to improve the quality of life of the society. We will continue our determination to ensure that creative ideas and designs transform from “Dreams Come True”. We will continue to move towards a better designed world of the future.
Innovative food supplement Sidrex has become the 2024 sponsor of Maratonİzmir, one of Izmir's biggest international brands in sports. Organized by Izmir Metropolitan Municipality for the fifth time, Marathon Izmir, the fastest course in Turkey, started on April 21 in front of the old İZFAŞ building. Thousands of Izmirites followed the event, where 500 competitors in the 42K and more than ten thousand competitors in the 10K started.
Before Maratonİzmir, Sidrex participated in the Life Saving Wristbands campaign projected in cooperation with the Association for Quality in Health (SAĞKAL) and Izmir Chamber of Pharmacists. Sidrex ensured that the campaign, which aims to provide bracelets for lymph edema patients, was announced and donations were collected at Maratonİzmir. Sidrex Koxu Team also contributed to the campaign by starting at Maratonİzmir with brand representative Bengisu Avcı.
Sidrex sponsored Bengisu Avcı, an ultramarathon swimmer from Izmir. On Tuesday, May 7, 2024, at the product launch held at Marriott Hotel, Bengisu Avcı was announced as the brand ambassador of Sidrex. Setting out with the goal of becoming the first Turkish woman to complete the Ocean Seven, Bengisu Avcı crossed the English Channel, Gibraltar, Cook Strait and Catalina. Only three channels (Molakai-North Channel-Tsugaru) remained ahead of the athlete from Izmir.